Top Web Analytic Services
Posted in: SEO
Having an online prescene is often like having a second life. During the day you are a teller at a national bank, but by night you may be writing your next blog post about financial help. You could also be Mom running the family’s bakery while Pap is handling the online version of your bakery. You can also be CEO of a huge consumer retail store that tracks 1,000’s of visitors a day. Either way, your purpose is attract visitors on a daily basis to keep coming back for more and more. The hardest part is figuring out exactly how to accomplish these kinds of goals, and using a live visitor counter most times doesn’t do the trick.
Web analytics are a major part of anyone’s website that wishes to maintain and improve their functionality over time. These services, range from free to paid subscriptions for blogs, small businesses, and large businesses. These are some of the best and most popular choices for website owners.
A free service offered by Google that generates detailed statistics about visitors to a website. Track search engine keywords, what pages were visited, length of time spent on a website and more. Integrates with Google Adwords that provides detailed reports to easily optimize your ads.
Targeted to small websites and blogs, Clicky tracks multiple details of each visitor to a site. Offers a customizable dashboard to give you the information most important to you. A free based service, but there is a premium account you can register for to offer advanced functions and advertising promotions.
A free service that shows recorded movies of a visitors browsing history through your site. Track how long each visitor hovers around buttons, areas of content and other specific points on your site.
A free service for tracking visitors to your website. Upgrade your package for a small fee to gain additional features such as tracking of outgoing links, file downloads, and even set up an RSS for updates on your web analytics.
Powered through Yahoo, this analytic service acts more like a social service on the outside, with recent visitor profiles but still offers acceptable site diagnostics. This is for those not comfortable with HTML and want a simple, bare bones blog that allows for easy tracking.
Add functionality to your blog with this free service that offers direct and accurate RSS feeds from your blog, podcast or even Myspace site.
Directed towards larger online presences, WebTrends is a feature-rich Web-analytics package that can be purchased as a hosted solution or as installed software. It contains more reports than can be imagined, many of which present data in innovative ways that make information easier to interpret.
VisiStat is extremely user-friendly Web-site analysis service is offered at an aggressive price point and is the only solution in its class to offer real-time visitor analysis. Though not as in depth as other fee based services, VisiStat could be coupled with other free based services to make up for the slack.
The concept behind VisitorVille is their creative way of viewing and displaying all your web stats in graphical representations without the fuss of deciphering graphs and charts. VisitorVille is offered as a subscription service based on the number of visitors your site generated.
It provides natural search engine traffic analytics, giving in-depth information which helps you discover long tail keywords and also how you can use these keywords to help you in spending less in PPC.